Idea para reflexionar

Lo he visto en la primera página de "Creativity Inc.: Building an Inventive Organization" de Jeff Mauzy y Richard Harriman.

Una idea que corrobora mi teoría sobre cómo la creatividad es una competencia fundamental a la hora de trabajar en consultoría, ya que nos pagan por ofrecer soluciones "creativas" a problemas de negocio:

"ONE CAN BE CREATIVE without understanding the underlying dynamics much as one can drive a car without understanding how the engine works.
In fact, as consultants, we often facilitate creative sessions in which we devote little time to covering the underlying dynamics with people who are responsible for generating new ideas."

creative consulting